LOUIS VUITTON: “DO YOU REMEMBER?” CREATIVE BRIEF

The Parisian house of LOUIS VUITTON is renowned for its luxury travel accessories. COSMIC CLOUD, a fragrance for women and men, extends the idea of travel beyond time and into the cosmos.

A cosmic cloud is a sentient, spaceborne entity – the birthplace of stars. These cosmic clouds, called nebulae (from the Latin for ‘cloud’ or ‘fog’) are stellar nurseries, intermingled with clusters of young stars.

“Do You Remember” explores questions of why we are here and where we are going, our cosmic roots, the stories of stars, our galaxy and the universe. Even more, "Do You Remember” is a romantic essay of time travel.